Your Competitors Aren't Waiting for Someone Else
Your competitors are already advocating for policies that serve their interests. Understanding their incentives is a reason to speak up for your business and pursue opportunities of your own.
Written by
John Fletcher
This is perhaps the most important reason not to outsource your voice entirely to others is that your competitors have interests too.
If a policy creates an advantage for them, they have an incentive to pursue it. If a regulation creates a burden they can absorb more easily than you can, they may not view that burden the same way you do.
If a government program creates an opportunity, they may be among the first businesses trying to capture it.
This doesn't mean that larger companies or industry associations are acting in bad faith. That just means they are doing what businesses are supposed to do: They are advocating for their interests.
You should do the same.